Where There’s Marketing, There’s Content

New and Traditional Channels Take Center Stage in 2017 What else is trending in content marketing this year?  As competition to deliver consistent high-quality, high-value content increases, companies are not just looking to new technologies to reach their markets.  They’re …

Are You Ready for Marketing 4.0?

In a previous post, we looked at the evolution of marketing from Marketing 1.0 to Marketing 3.0. But like everything else organic, marketing never stops changing. Are you ready for Marketing 4.0? The term Marketing 3.0 was first coined by …

Where There’s Marketing, There’s Content

You Can Benefit from these 2017 Trends in Content Marketing  Content marketing has been growing steadily in quality, depth and impact across all market channels.  According to Forbes, 62% of B2B (business to business) content marketers and 63% of B2Cers …

What Marketing 3.0 Means to You

Which version of marketing are you using? Marketing 1.0? 2.0? 3.0? Or are you one of those marketers who is pushing the boundaries with Marketing 4.0?  In this first part of a two-part series, we will look at Marketing 3.0 …